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(from page 40 of the 1967 Collection)
Newspaper photo illustrating a Nebraska 1967 Centennial Special Sport Sprint Mustang hardtop. The full page ad is the last in this sequence. This is part of a full page ad placed by O'Shea-Rogers Motor Company in the April 12th 1967 edition of the Lincoln Star of Lincoln Nebraska. Sport Sprint upgrades as well as four "Centennial Special colors" are included in the special. The next image shows the Sport Sprint section of the full page ad. The image after that, the top of the ad describing the purpose of the Centennial Special sale and additional features of the Mustang as well as similar upgrades applied to the Custom 500 and Galaxie 500.
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(from page 40 of the 1967 Collection)
This is the detail of the Mustang Sports Sprint Sale in the full advertisement placed by ad placed by O'Shea-Rogers Motor Company in the April 12th 1967 edition of the Lincoln Star of Lincoln Nebraska. The Sports Sprint sale was limited to the Mustang hardtop but could have a 6-cylinder or V8 engine. The top part of this ad describes the Centennial Special Mustang.
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(from page 40 of the 1967 Collection)
This is the top part of the Centennial Specials ad placed by O'Shea-Rogers Motor Company in the April 12th 1967 edition of the Lincoln Star of Lincoln Nebraska. See the next page for the full version. The Special Mustang celebrates the 100th Anniversary of Nebraska statehood, includes the Sport Sprint upgrades, and optionally one of four special Centennial exterior paint colors: Centennial Blue, Lincoln Green, Summer Wheat, and Big Red.
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(from page 40 of the 1967 Collection)
Full page ad placed by O'Shea-Rogers Motor Company in the April 12th 1967 edition of the Lincoln Star of Lincoln Nebraska for the Centennial Special Mustang Hardtop featuring Sport Sprint upgrades and special order paint. Similar specials were offered for the Custom 500 and Galaxie 500.
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(from page 28 of the 1968 Collection)
Take a look at this cool magazine ad about the 1968 Shelby Cobra GT350/500. It starts off, "Carroll Shelby designed his Cobra GT to go like it looks." It talks about the two engine offerings. It talks about 130mph rated nylon tires. In one shot they show a model with her head against the rear bumper - can you hear the ocean?
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(from page 28 of the 1968 Collection)
Here is a cool one. It is a cutaway drawing of a 1968 Shelby with call-outs to all the options. It starts off, "Shelby Cobra GT performance is built-in, not tacked-on." The call-outs are a bit hard to read. (1) Performance is exciting with these GT engines: GT-350, 250 hp 302 ci-in V8; GT-500, 360 hp 428 cu-in V8 (optional). Each engine features (2) high volume Cobra intake manifold, (3) 4-barrel carburetor, (4) dual exhausts, (5) low restriction air cleaner. Every engine looks the part, too, with (6) Cobra rocker covers, chromed filler cap, dipstick. Handling is "right now" with (7) high-rate front coil springs, (8) high capacity adjustable shock absorbers front and rear, (9) front stabilizer bar, (10) 16.0:1 power steering, (11) heavy duty four-leaf rear springs with (12) anti-windup dampers, (13) heavy-duty rear axle. Tires and brakes match the GT's performance. (14) Power-assisted front disc and (15) heavy duty rear drum brakes work with (16) 4-ply nylon tires and (17) 6" rim width 15" safety wheels. Other safety items include (18) front inertia-reel shoulder harnesses and seat belts (seat belts in rear), (19) integral overhead safety bar, (20) safety-sequence tail lights, (21) front marker lights and (22) rear quarter reflectors, (23) rectangular fog lights and (24) dual brake system, (25) collapsible steering column and padded center steering wheel, (26) unitized chassis and body.
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(from page 30 of the 1968 Collection)
This advertisement calls the cars "Special Black Hills Gold Mustang Convertibles" from Frontier Ford, Rapid City, South Dakota.
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(from page 37 of the 1968 Collection)
This is a newspaper advertisement for the 1968 Cardinal Edition Mustang. This is a Ford ad where dealerships could insert their name and address at the bottom. We found this ad for the Cardinal Special Mustang at Petersburg Motor Company in the March 22nd, 1968, edition of The Progress-Index of Petersburg, Virginia. The photo shows the rooftop Cardinal Special emblem, flip-open chromed gas cap, black interior, GT stripe, wheel lip moldings, wheel covers, 200ci inline six cylinder engine, and special paint (Candyapple Red or possibly Wimbledon White).
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(from page 37 of the 1968 Collection)
Introducing the Cardinal Edition '68 Mustang! This is the earliest 1968 Cardinal Edition Mustang newspaper advertisement we found. It was from Barkhouser Ford in the March 15th, 1968 edition of The Danville Register of Danville, Virginia. It lists the options as: special paint, black interior, 200cu six, black "C" stripe, bucket seats, floor-mounted stick, wheel covers, wheel lip moldings, flip-open chromed gas cap, special emblem, and other features the dealer could add.
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(from page 37 of the 1968 Collection)
This is another newspaper advertisement from Petersburg Motor Company of Petersburg, Virginia. It shows a close-up of the Cardinal Special roof badge. The special promotion was limited to the Virginia, North Carolina area. We found this ad in the March 29th, 1968, edition of The Danville Register of Danville, Virginia.
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(from page 37 of the 1968 Collection)
This might be an advertisement for a Wimbledon White version of the 1968 Cardinal Special Mustang limited to the Virginia and North Carolina area. We know they came in Candyapple Red, but many also think white was an option. It's hard to tell since this is a black and white advertisement. This advertisement was for Barkhouser Ford in the March 29th, 1968, edition of The Danville Register of Danville, Virginia.
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(from page 38 of the 1968 Collection)
One of our viewers found this advertisement for a local dealer limited edition Mustang called the Selig Swinger. Knippel Selig is a dealer from Milwaukee who in 1968 put together a dealer optioned and probably dealer installed special which included color keyed vinyl roof, five D-70 4 ply nylon wide oval whitewall tires, "swinging" C side stripes, louvered hood with integrated turn signals, and steel-styled wheel covers. TheCoralSnake.com has a good write-up on Selig Ford.
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(from page 38 of the 1968 Collection)
Close-up of an ad for the 1968 Selig Swinger Mustang from the May 22nd, 1968 edition of The Milwaukee Journal. A louvered hood, C-side stripes, white sidewall wide oval tires, and color-keyed vinyl tops were part of this local dealer special. See the next image for the entire advertisement.
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(from page 38 of the 1968 Collection)
Here is the full ad from Knippel-Selig Ford from the May 22nd, 1968 edition of The Milwaukee Journal featuring the Selig Swinger Mustang.
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(from page 40 of the 1968 Collection)
This is a newspaper advertisement for a Easter Egg Color Sale at John North Ford which was advertised the April 8th, 1968 edition of The Emporia Gazette of Emporia, Kansas. There are no special order colors, but a few selected standard 1968 colors such as Seafoam Green and Brittany Blue. Between 1966 and 68 we've found many Ford Dealers with local Easter Collection of Colors promotional sales.
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(from page 44 of the 1968 Collection)
Brought to you first by MustangAttitude.com, this is the top part of a great newspaper advertisement we found for the 1968 California Special GT Mustang. Click on the second and third photo from this set to see the rest of the ad. It was placed by Galpin Ford on March 22nd, 1968 in the Van Nuys News of Van Nuys, California.
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(from page 44 of the 1968 Collection)
Here is a close-up of the text of the Galpin Ford, March 22nd, 1968, newspaper advertisement for the GT/CS Mustang. For $2599 you get a California Mustang Special GT/CS with Shelby-inspired spoiler, blackout grille, rectangular fog lamps, wide horizontal taillights, pop-open gas cap, simulated air scoops with GT/CS insignia, functional louvered hood with integral turn signals, special stripes, racing-type hood latches, plus loads of all standard Mustang equipment.
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(from page 44 of the 1968 Collection)
Here is the whole GT/California Special ad we found placed by Galpin Ford on March 22nd, 1968 in the Van Nuys News of Van Nuys, California.
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(from page 44 of the 1968 Collection)
This GT/CS article appeared in the March 5th, 1968 edition of The Van Nuys News of Van Nuys, California. It says, Introduce Special Mustang The new model Ford Mustang designed especially for California made its public debut at Ford Division dealers Friday. L.S. Gray, Los Angeles district sales manager for Ford Division, said the new California Special, designated the Mustang GT/CS, will be recognized easily by its design features that include a racing spoiler, competition-type hood latches and scoops on the side. The ford assembly plant in San Jose will build the car. It will be sold only in the two California sales districts. "The California districts account for about 20% of the Mustang sales." Mr. Grey said, "so we feel it appropriate to have a model for this area that was inspired by our market." The 1968 Shelby Cobra GT's influence on the new Mustang is apparent in the horizontal taillights and rectangular fog lamps. ...distinguishing design highlights ... of the a fiberglass deck lid with a dual stripe around the edge. The front end features a blackout grille without ornamentation and the push and turn hood latches. Identifying characteristics on the side include the scoops in the rear of the doors and California Special written in script on the back fenders. Bold stripe letters GT/CS decorate the scoops. A wide body stripe extends forward on the edge of the front fender. Dealers will sell the California Special with any of the engine/transmission combination in a regular Mustang line. Most regular Mustang options also will be available. A.O. Smith in Ionia Mich. which build the Shelby Cobra GT, will supply the fiberglass components for the California Special.
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(from page 44 of the 1968 Collection)
California made it happen! This is an early Ford newspaper advertisement for the 1968 GT/California Special Mustang. This is from the March 7th, 1968, edition of The Times of San Mateo, California. It was also used as an advertisement by Robert J Poeschl Inc. in the February 29th, 1968 edition of The Press-Courier, of Oxnard, California
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